NJ Couple Dive into the Shark Tank
The other day I was watching a rerun of Shark Tank, ABC’s hit show where entrepreneurs and inventors pitch their ideas to filthy rich investors in hopes for lucrative deals. I love the back and forth nature of the show, I love when tempers flair, and call me a sucker, but I love when these rich people make a struggling inventor’s dreams come true.
One part of the show I do not normally pay attention to is where these CEO-hopefuls live. However, a couple came onto the show pitching their trash-related idea and my ears perked up when I heard they were from Waldwick, New Jersey located in Bergen County.
As I said, it was a rerun of a show that had actually aired on February 17th of this year. Since NJKegstand was not even around then, today is as good as any to explain to those of you who have never seen the show what the couple had thought up.
The husband and wife, Melissa Kiernan and Kevin Kiernan of Waldwick, were tired of having their garbage cans knocked over by raccoons and other mischievous night critters. They wanted a way to make sure that even if an animal was able to knock over the can, the lid would not come off and offer the animals a feast that they would enjoy and never clean up.
They invented a product they called The Last Lid. It is a fabric that clings to the can that will not come off no matter how much a raccoon pokes at it. It is also one size fits all, which is perfect in a world where no two garbage cans ever seem to be alike.
According to their website, it is made of “military-quality flexible polyethylene fabric,” so it will not break when an animal attempts to scratch at it. They also pitched The Last Lid as weatherproof and a perfect solution to replace any lids you might have lost to thieving neighbors or garbage collectors who were not paying attention and threw your lid in the truck.
I urge you to check out the video of their plea. The couple passionately pitched their idea as only two people from New Jersey would. They researched each shark and found an angle to sway each of them. They told Mark Cuban, the owner of the Dallas Mavericks, to envision his team’s logo on the fabric lids. They appealed to Robert Herjavec’s stay-at-home dad side, and Laurie Greiner’s passion for QVC-type products. They tried to get at Kevin O’Leary’s love for licensing products, and tried to get Daymond John, the mastermind behind FUBU, based on the fabric idea.
I think in this situation, the couples’ location in Waldwick, New Jersey played a big role in their invention. If they had lived in NYC where cockroaches are the problem or in Sussex County where bears are the main problem, the Last Lid might have been completely different and might not have registered with as many people.
The entire reason they received a deal from Daymond John was due to the fact that he had faced the same problem of losing a lid and being unable to find a good replacement. Even then, they had to give up 60% of their own company to snare him.
I do like the product idea. However, I would be inclined to get some fabric myself and make it instead of buying it. That is just because I live in an area where I do not deal with raccoons cutting up my garbage bags and feasting. My lids need not be Kevlar strong.
For more information on the product visit its website.